According to a study by beauty app Perfect365, 63% of Millennial and Generation Z makeup consumers said they would not use a tester lipstick in a store, due to concerns about germs and contamination. Instead, the survey revealed, most beauty fans would prefer to virtually try on any potential makeup purchases using a digital platform — especially when it comes to lipstick.”Sanitary concerns around in-store makeup testers are coming to the forefront, and like many other industries, technology…